Keynote
Designing Between Two Intelligences
Chelsea Larsson
Head of Content Design · Anthropic
Curation that respects your experience. A program that expands it.
Schedule preview
Wednesday Oct 21
Workshops & warm-up day
Learn skills hands-on in a workshop.
Warm up at a fringe event after work.
Thursday Oct 22
Conference day 1
Doors open 9:00 • talks start 10:00
Talks end 18:15 • drinks until 20:00
Friday Oct 23
Conference day 2
Doors open 9:30 • talks start 10:00
Talks end 18:15
Themes & topics
In our focus for 2026:
AI Workflows
Specific, real use cases for AI across the entire product and design process.
AI as Material
What features & experiences are possible with AI? How do we create with it?
Leadership & Careers
How are roles and teams evolving? What does it mean for ICs and leaders alike?
Case Studies
Which first hand experiences, learnings and emerging best practices can we all learn from?
Research & Discovery
Uncovering user needs and translating them into insights and requirements.
Impact of Design
How does UX drive inclusion, sustainability, or business value – and how do we prove it?
Our program spotlights a cross-section of topics that are relevant for experienced product and UX professionals.
We typically pick a relevant mix of sessions ranging from vision and discovery, research and validation, product thinking, UI and interaction design, leadership and people management, to technology.
Lineup & sessions
Keynote sessions
Keynote
Discovery Slop — the Research That Looks Shiny but Is Sh*tty
Julia Bastian
Product Lead AI · Alasco
Keynote
Redefining Good: The Evolution of Content Design in an AI Era
Whitney Lacey
Head of Content Design · Expedia Group
Keynote
Simple Is Harder Than Ever
Kris Hedstrom
Head of UX Design & Research · On
Keynote
Designing for Buy-In
Natalia Marmolejo
Design Lead · Rabobank
+7 more announced soon
Breakout time
Interactive breakout sessions
Breakout Session
DesignShifters: Archetypes for a World in Transition
Ida Persson
Social Impact Designer · Independent
Breakout Session
How Design Is Automated at an AI Automation Company
Jake Ranallo
Senior Product Designer · n8n
Breakout Session
Agenda Setting in Enterprise UX
Oliver Dürr / Peer Langermann
Interim UX Consultant / UX Manager · Leadium
Breakout Session
From “Fine” to On-Brand: Coaching Your Team to Direct AI
Whitney Lacey
Head of Content Design · Expedia Group
Breakout Session
Creating a Roadmap to Navigate AI Change
Angela Pesta
Chief Design Officer · bsport
Breakout Session
Mastering Stakeholder Dynamics in Complex B2B Environments
Maria Teresa Stella
Senior UX Designer · Cerved Group S.p.A.
+8 more announced soon
Lightning Talks
Lightning Talk
The Bureaucracy Wall: Designing Acquisition for a Prescribed Healthcare App
Marjo Tikkanen
Senior Product Designer · Oviva
Lightning Talk
Build the Prototyping Environment, Not the Screens
Jens Rusitschka
AI-First Product & UX Consultant · kick & boost
+ more announced soon
About the breakout time
Personalise each day with one interactive session, or a topic-specific block of lightning & partner talks.
Free booking (first come first served) from ca. 2 weeks before the event.
Workshops
Grow and learn key skills across design, product, and leadership led by experts and speakers from the PUSH network.
Fringe events
Warm up for the conference days in these free informal events with community content.
Join as the Munich UX and product crowd mingles with international conference guests.
Order the newsletter to hear when the Call for Fringe Events opens.
