Program
Design Design Teams & Secure Investment
Jessa Parette
Senior UX Director
Shape design teams, justify investment through impact, and develop people to amplify your effectiveness as a leader.
How to Measure UX & Design Impact
Vitaly Friedman
UX Consultant & Coach
Prove the impact of UX in your product, remove decision guesswork, and master KPIs.
Fringe Events • Connect to the Munich Design community
🕰️
After work
💝
Community content
🧭
Across Munich
🎟️
Free sign-up required
Design for All
An Immersive Evening on Accessibility at Google
doors open 6pm • program starts 7pm • free sign-up required
Hot takes: Real Talk on AI
Design Leadership Roundtable at Netlight
starts 6pm • free sign-up required
Designing for Data Detectives
Meet Celonis' team shaping B2B tools to solve process mysteries
starts 6pm • free sign-up required
Doors open
Check in to get your badge, grab a coffee, explore the venue, and meet the first people.
Designing Design Teams
Jessa Parette • Senior Director of UX • Yum!, Ex-Capital One
Craft & Clout: Identity Between Design and Product
Ray Ho • VP Product & Design • Back Market
Grow, Influence, and Lead as an Individual Contributor
Catt Small • Staff Product Designer • Ex Asana • Etsy • SoundCloud
Breakout Time Slot 1
If your selected session is in this slot, please head to the breakout room 10 minutes before the start.
If your session is in the later slot, this is your time to grab some lunch and recharge.
Lightning Talks
Sustainability & Ethics in Gen AI
Thorsten Jonas
SUX - The Sustainable UX Network
The Zalando Design Futurism Method
Alex Simon + Rachel Rosenson
Zalando
UX Benchmarking for Digital Product Success
Christiane Moser
CUXpro
Synthetic Personas: Silver Bullet in Consumer Research?
Thomas Walter + Maximilian Mollien
Merkle
Redefining Your Career in UX & Design
Reem Alwahabi
DeepL
The Outlier Lab: Turning Unexpected Insights into UX Gold
Feyikemi Akinwolemiwa
National Grid
Master your Design Leadership Interview
Mathieu Ritter + Aswin Ranganathan
Undiscovered and Delivery Hero
Breakout Time Slot 2
If your selected session is in this slot, please head to the breakout room 10 minutes before the session starts.
If your session is in the earlier slot, this is your chance to grab some tasty lunch.
Same Platform, Different Mindsets: How Designers & Researchers Navigate UX Tools
Valentina Rosa
Userlytics
Managing User Experience in Complex Environments
Oliver Dürr
Leadium
Design × Breathing: Leading with Body Intelligence in the AI Era
Yang Li
H&M
How To Make UX Work When Everyone Has an Opinion
Miriam Contino
Keysight Technologies
Enhancing Stakeholder Communication and Expectations
Yasin Erdal + Agata Rzeźniczuk
Lufthansa
Wireframes, Flows & Prototypes – Designing Better, Faster With AI
Jens Rusitschka
kick & boost
Question First, Design Second: Transforming Your Creative Process
Nata Suu
deeploi
Introverted Leaders Unite!
Emiri Chan
Kensho Technologies
The Generative AI Design Thinking Framework
Amira Chalbi Neffati + Barbara Chicca
Ex Twilio and deepL
Program on the main stage continues
Designing for the Worst Day of Your Customer’s Life
Sarika Goel • Senior Digital Designer • Ford Motor Co.
Design Like a Chameleon: Adapting Experiences Across Contexts
Anna Nerz • Experience Design Director • Ex EF Education First
Coffee Break
The Secret Ingredient In Useless Research
Ola Helland • Design Director • Laerdal Medical
Win with PLG: Self-Serve Experiences for B2B Products
Ana Burciu + Raz Burciu
Just Mad
Get-Together
Grab a drink, network and reflect on the day with your fellow conference guests.
Doors open
How To Design Experiences When AI Is Your User
Reem Alwahabi • Senior Design Manager • DeepL
The Fluid Interface: Mastering Hyper-Personalisation in the AI Era
Taras Bakusevych • Principal UX Designer • Windmill Digital
Beyond the Hype: Practical AI for Teams
Aswin Ranganathan • Design Manager • Delivery Hero
Design Patterns For AI Products
Vitaly Friedman • Founder & Creative Lead • Smashing Magazine
Breakout Time Slot 1
If your selected session is in this slot, please head to the breakout room 10 minutes before the session starts.
If your session is in the later slot, this is your chance to grab some tasty lunch.
Lightning Talks: The Value of Design, Today
Design × Breathing: Leading with Body Intelligence in the AI Era
Yang Li
H&M
How To Make UX Work When Everyone Has an Opinion
Miriam Contino
Keysight Technologies
Enhancing Stakeholder Communication and Expectations
Yasin Erdal + Agata Rzeźniczuk
Lufthansa
Wireframes, Flows & Prototypes – Designing Better, Faster With AI
Jens Rusitschka
kick & boost
Question First, Design Second: Transforming Your Creative Process
Nata Suu
deeploi
Introverted Leaders Unite!
Emiri Chan
Kensho Technologies
The Generative AI Design Thinking Framework
Amira Chalbi Neffati + Barbara Chicca
Ex Twilio and deepL
Breakout Time Slot 2
If your selected session is in this slot, please head to the breakout room 10 minutes before the session starts.
If your session is in the earlier slot, this is your chance to grab some tasty lunch.
Lightning Talks: UX Design Awards Winners
Sustainability & Ethics in Gen AI
Thorsten Jonas
SUX - The Sustainable UX Network
The Zalando Design Futurism Method
Alex Simon + Rachel Rosenson
Zalando
UX Benchmarking for Digital Product Success
Christiane Moser
CUXpro
Synthetic Personas: Silver Bullet in Consumer Research?
Thomas Walter + Maximilian Mollien
Merkle
Redefining Your Career in UX & Design
Reem Alwahabi
DeepL
The Outlier Lab: Turning Unexpected Insights into UX Gold
Feyikemi Akinwolemiwa
National Grid
Master your Design Leadership Interview
Mathieu Ritter + Aswin Ranganathan
Undiscovered and Delivery Hero
Coffee Break
Instinct, Insight, and Imagination
Rachel Rosenson • Head of Design • Zalando
Of futures, products and burritos
Simone Rebaudengo • Creative Director • OIO studio
End of PUSH UX 2025
See you in October at PUSH UX 🚀