Keynote
Designing Between Two Intelligences
Chelsea Larsson
Head of Content Design · Anthropic
Lightning Talk
Making the User Heard When Everyone Has Agents: UXR Operations for Trust and Scale in B2B
The problem hasn't changed: how do you distribute user insights so they get heard and create impact? What has changed is the speed at which everyone around you can build. At Celonis, a B2B SaaS company in process intelligence, product and engineering teams now work with agents that accelerate prototyping and delivery.
The bottleneck is no longer "can we build it?" - it's "are we building the right thing with the right user context?" In enterprise software, missing that context doesn't just produce a mediocre feature; it erodes trust in data outputs and the decisions built on top of them.
Our thesis is simple: research ops must become agent-readable: Insights structured so humans and agents can consume them reliably, with clear rules for where automation helps and where humans must stay in the loop.
In this talk, we share a practical decision framework with examples of agent-consumable systems to streamline UX Research operations.
A session by
Pamela Zotz
Staff UX Researcher · Celonis
As a Staff UX Researcher at Celonis, Pamela leads strategic and tactical research across product and engineering, and has helped shift the discipline towards an agent-driven development ecosystem - building research operations that scale insight across the whole org.
Before Celonis, she spent over a decade as a consultant in brand and UX strategy, integrating user insights into digital products.
When she's not advocating for user needs, she's chasing mountains - on skis in winter, and on the bike or with a rope the rest of the year.
Valerie Burgahn
Senior UX Researcher · Celonis
Valerie is a Senior UX Researcher at Celonis, leading strategic and tactical research and building AI-led research operations in an agent-driven ecosystem that scales insights across the org.
With 7+ years in UX strategy, UXR, and CRO across corporates, consulting, and fast-growing B2B SaaS - spanning IC and team lead roles - she builds user-centric experiences that not only engage users but also drive business growth.
Off the clock, catch her on multi-day bike packing trips or hunting for her next second-hand interior bargain.
Join Pamela & Valerie live in Munich, 22–23 October 2026.
Discover more sessions
Partner Talk
What Still Has to Be Human in an AI-Accelerated World
Jason Giles
VP Customer Intelligence · UserTesting
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