Craft & Confidence

Craft is often talked about in mysterious ways, as if it were an innate talent that people either have or don't. It doesn't help that the people who are very good at it often can't articulate how they got that way.

But craft is like anything else. It can be trained and it can be honed through intentional practice. This talk covers how to train your eye and your hand when it isn't your natural skill set, and why that matters more than ever now that we're art directing AI rather than crafting every pixel by hand.