Keynote Talk

From Pixels to Agentic Loops: How to UX in a Non-Deterministic Future

Portrait of Anneke Rietzel

Anneke Rietzel

Senior Staff UX Designer · Google

More about Anneke
Fri 23 Oct10:00Main Stage

The canvas has changed. As software engineering shifts from command-based tools to autonomous, AI-driven loops, the very material of our craft – once static pixels and predictable flows – has become dynamic, non-deterministic, and constantly in motion. This talk is an honest, in-the-trenches look at what it means to design effectively in this new era.

Drawing on her experience leading UX for Google's Code AI foundations where her team redesigns workflows from coding to complex code review for over 200 engineers and product managers, Anneke will walk through four acts of this transition:

  • The Shift: What fundamentally changed about the material we design with, and why old mental models no longer apply.
  • The Framework: A new interaction grammar for autonomous systems, built around observability and steerability.
  • The Hands-On Craft: Concrete skills, artifacts, and methods you can start using Monday to design for observability and steerability in your own work.
  • The Landing: Why this moment isn't the end of UX as we know it, but its most empowering evolution yet.

This is not a theoretical exercise. It's Anneke's daily reality, operating at the frontier of cognitive load management, trust calibration, and system-level design while the plane is still being built.

You'll leave with a practical mindset shift for designing AI-native workflows, and a clearer sense of how to manage human attention, reduce cognitive load, and build calibrated trust in a non-deterministic era.

A session by

Portrait of Anneke Rietzel

Anneke Rietzel

Senior Staff UX Designer

Google logo

Anneke is a design leader with over 20 years of UX experience, including 13 years at Google.

She currently leads the design team for Google's Code AI foundations, setting UX strategy for a cross-functional organization of 200+ engineers and product managers working to reinvent software engineering at Google's scale.

Her team is redesigning core developer workflows – from coding to code review – for a future built around autonomous software development, operating at the frontier of cognitive load management, trust calibration, and system-level design.

Discover more sessions

Stay in the loop with the newsletter

Never miss ticket drops or program updates.