Lightning Talk

Why We Fall in Love with Things

Portrait of Andrea Ceccaroni

Andrea Ceccaroni

Design Director · frog

More about Andrea
Fri 23 Oct12:15 • Group AMain Stage

Part of the Lightning Talks with the theme "Returning To Craft". Customise each conference day with one breakout time option.

A talk about the secret ingredient that makes certain products or experiences truly unforgettable.

More details will be added here very soon.

A session by

Portrait of Andrea Ceccaroni

Andrea Ceccaroni

Design Director

frog logo

Andrea is an experience designer with 16+ years of international consultancy experience, designing products, services and experiences across healthcare and med-tech, insurance, mobility, FMCG, consumer electronics and professional equipment.

As a Design Director of frog Germany, Andrea leads multidisciplinary teams and projects at the intersection of physical and digital experiences, helping organisations turn complex challenges into meaningful, impactful solutions.

With a strategic curious mindset, broad design expertise and a strong ability to build relationships, he brings people together around a shared vision and guides teams from opportunity to future outcome.

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