Question First, Design Second: Transforming Your Creative Process

What does it really mean to ask better questions?

Good designers create beautiful visuals. Great designers ask the right questions.

This interactive breakout session teaches you practical questioning techniques that get to the heart of what clients and stakeholders truly need.

Learn how to transform vague feedback like "it needs more wow factor" into clear direction. Discover simple patterns that reveal the real problems to solve. Practice turning frustrating conversations into productive ones with questions that work.

These are skills you can use immediately in your very next client meeting or design review.

What to expect
A hands-on session with real-world examples. You'll practice specific questioning techniques with actual design scenarios.

**Who this is for"
All roles and experience levels are welcome