How We Built the Thermomix TM7 & Cookidoo Experience

Great products don’t just emerge—they’re shaped by the teams, rituals, and collaborations behind them.

This talk takes you behind the scenes of how we brought the Thermomix TM7 and Cookidoo ecosystem to life, transforming ambitious ideas into an intuitive, seamless experience. It’s a story of vision, alignment, and the invisible structures that make innovation possible.

But this isn’t just about the product—it’s about the people and the process. We’ll dive into how the Vorwerk UX team worked, the frameworks that guided them, and the rituals that kept folks aligned across disciplines. From early research and prototyping to cross-functional collaboration and stakeholder engagement, we’ll break down the key moments, challenges, and decisions that shaped our journey.

More than a case study, this session is a great example for building high-impact teams and products.

Whether you’re a designer, product leader, or simply fascinated by how great experiences come to life, this talk will leave you with practical insights, fresh inspiration, and a behind-the-scenes look at what it truly takes to go from vision to launch.