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Designing Research for Digital Products

By Akshan Ish

Session type

Breakout Session


Fri, 25 Oct 2019


Breakout room 2 - side wing

About this session

Today, as a designer working on digital products, we have tons of research methods, frameworks and prototyping tools to choose from. Which ones should you use and when do they make sense? What should form the basis of our choices?

In this session, we’ll talk about how the design approach might change as your digital product evolves, learning quickly & cheaply without writing code, the importance of getting non-designers on your team to participate in the research process and how to get buy-in for making continuous learning a strategic priority.

Our recommendation:

Please head to your breakout session room 10 minutes ahead of the start time to keep everything on schedule and make sure you get a seat, as space is limited in each room except the main stage. Thank you!

About Akshan

Akshan Ish

Akshan Ish

Design Lead at Ciara

Akshan leads design at Ciara, an early stage enterprise startup in Munich that is building an intelligent assistant for inside sales teams. Previously, he was a design lead with IDEO’s Munich studio, working at the intersection of research and interaction design. He is driven by a passion to design and launch impactful digital products rooted in deep human insight.

Recently, Akshan spent seven months in Peru at LVL, an innovation lab run by Intercorp, a conglomerate of more than 30 companies and 60,000 employees. While there, he helped design a program to scale digital transformation across Intercorp, guiding three novice teams through the process of taking digital products to market.