True innovation means designing for everyone. But how do you test for accessibility when your resources are tight and deadlines are looming?
This talk dives into practical, real-world strategies for testing your digital experiences for accessibility, no matter your budget or constraints. We'll move beyond compliance checklists and explore how to conduct meaningful accessibility research and testing throughout your product lifecycle—from early-stage concepts to launched products.
Through actionable cheat sheets and case study examples, you'll learn how to identify the right users, choose appropriate testing methodologies, and crucially, how to champion accessibility within your team to ensure it's a partner in innovation, not a blocker.
Leave with a practical toolkit to start building truly inclusive products, right now.
Ingrid Masson
Senior UX Researcher
Google TV
Ingrid Masson is an international UX researcher with over 13 years of experience in cognitive psychology, communication science, and user experience research.
She blends qualitative and quantitative methods to uncover the "whats," "hows," and "whys" of human behaviour – turning insight into impact across industries like TV and entertainment, healthcare, and consumer electronics.
Known for her curiosity, creativity, and global perspective, Ingrid brings rigour and versatility to every stage of product development.
Outside the lab, she’s a mixed-media artist, an avid reader and language geek!