This is a
Partner Talk
Location
Partner Stage (Breakout Room #8)
In traditional approaches, designers and developers often work independently, leading to potential miscommunications, delays, and suboptimal user experiences. By bringing UI/UX designers and software developers together in a cohesive development process, this parallel approach aims to enhance efficiency, reduce development time, and ultimately helps embedded products deliver superior UI experiences.
Maximiliano Zapata
Field Applications Engineer
Crank AMETEK
Max is a Field Applications Engineer at Crank AMETEK, where he takes immense pride in working with customers through the process of developing intuitive UI/UX solutions that elevate their products to new heights. In his spare time, you can find him on the football pitch, relishing the thrill of competitive matches and fostering camaraderie with his teammates.