Presented by
Make products that matter, together
Have a look at what we do here
Learn how the best companies and startups discover what to build next.
May 10—12 Live Online
Presented by
Make products that matter, together
Have a look at what we do here
The virtual venue opens at 4:30pm CEST on each day
Senior Director of Product at Productboard
Senior Director of Product at Productboard
Stephen leads Product at Productboard, and will talk about diagnosing and solving product problems by synthesizing quantitative and qualitative insights.
What you will learn:
Stephen leads product at Productboard. He is a fan of cinema, history mimetics, music, science and well-crafted things.
CEO at Skopos Nova
CEO at Skopos Nova
Many companies differentiate between user research, UX research, product discovery, and market research.
That doesn’t really make sense... at all! We will talk about how we can use market research as a resource or at least an inspiration.
Till is founder of SKOPOS NOVA, a UX research agency from Cologne, Germany. With a psychology background he assists companies to test their products and services in a user-centered environment. He worked in market research for about 7 years before starting to focus on UX research only.
Besides making the world more usable and therefore simply better, he likes to write and produce music, and find time to snowboard or surf – when there’s enough swell.
Senior UX Research Manager at Eventbrite
Senior UX Research Manager at Eventbrite
Understanding your customers is an extremely important part of delivering a successful product, and user research is a great starting point for this, as it helps you gain a deeper understanding on who responds to your value proposition or, in other words, who your product solves a problem for. But what happens when your product seems to work for many different customers?
In this talk we will see an alternative path to finding and prioritizing customers in the product development process. An application of qualitative research to deliver a behavioral and attitudinal segmentation that provides relevant insights when:
Grace Ascuasiasti is a Senior UX Researcher Manager at Eventbrite, with more than 15 years of experience leading, designing and implementing research projects centered on digital products and services.
She started her career working in strategic design projects in Spain, where she led global research initiatives to design services for brands like Ikea, Telenor, Huawei, etc.
In 2015 Grace worked for Spring Studio, a BBVA company based in Silicon Valley, and later on joined the company’s Design Transformation team in Madrid, to work on furthering the skills needed for the digital transformation across teams in different units and countries, as part as a disruptive internal training program to provide everyone in the bank with tools to work collaboratively with different disciplines and to incorporate skills like facilitation, visual thinking and prototyping to their work processes.
In recent years Grace has helped different companies develop their User Experience Research practice, and she also teaches UX Research and Facilitation at design and business schools like IE University and the IED Fab Lab in Spain.
Design Lead at Never Final
Design Lead at Never Final
One of the biggest mistakes when you build products? Actually building them. That is, without testing interest first. As a product team, we’ll admit we learned this the hard way. As excitable designers & developers, sometimes we went ahead with an idea *we* thought would land. Before seeing how many people would be driven to use it and – the golden ticket – pay for it.
Fake Door Tests let us measure interest in a product without coding it. We saw the benefits firsthand when building experiences for a large financial institution. Now we use Fake Doors as best practice at never final. Creating fast MVP designs of a whole sales pipeline where the final product isn’t built yet. So we can build real business cases before launching a product.
With Fake Door Testing, never final never fails – we exist to build products that people genuinely want and love. So even if a Fake Door doesn’t have the desired result for conversion, we still enjoy the process. It helps our designers work toward what our products will look like when we – hopefully, finally – build them.
In this session, you will learn:
Johannes is co-founder of the digital product agency "never final" and works as a UI design lecturer at "Design Factory International". With over 10 years of experience as a freelance designer for various start-ups and agencies, he has specialized in designing digital products for the last 5 years.
Founder at Product Masterclass
Founder at Product Masterclass
Thomas worked with many teams to create innovative business models and products. No matter if it’s entrepreneurs creating a startup venture or intrapreneures working on the next product, most people are struggling with designing appealing value propositions.
In this session, Thomas talks you through the 5 most common mistakes he experienced over and over and gives you one radically simple rule for designing and communicating the value proposition you want to create. His talk will touch various best practices of early product and business model develpment like JTBD, interview techniques and the value proposition canvas. This talk will give you a hands on approach which you can apply to your project.
Thomas helps startups and companies apply the lean startup methodology. With his company str84wd Products he is running workshops and intrapreneurship programs with corporates and accelerators alike to create awesome products. He is holding a Diploma in Industrial Engineering as well as a Master of Business Administration. He has worked and lived around the globe in cities like Berlin, San Francisco, Nanjing (China) and Munich.
Thomas is a customer development ninja and can talk to strangers for hours. He has taught may customer and workshop participants how to extract ideas and test them in interviews.
He is a passionate entrepreneur himself and truly believes that lean startup changes everything. Thomas is organizer and mentor of the Lean Startup Machine in various cities. He is also mentor at Google Launchpad, Founder Institute and several corporate startup programs. He speaks at events like the AgileWorld, Lean Startup Meetups and corporate innovation events like the Holzbrink Innovation Day.
VP of Product at Hotjar
VP of Product at Hotjar
The product discipline has become obsessed with data. With great pride, product builders are quick to call themselves, their practices, and their working cultures "data-driven." This is a problem. The expectation that every question should be answered with empirical data has led product builders to seek the protective armor of statistical significance for even the most trivial of product changes. Side effects of such practices typically include internal perceptions of risk aversion, slowness in product (r)evolution, and an incoherent narrative in bringing products to market.
The result is a culture that abdicates us from the hard reality of what it really takes to create new value for the customer, and in turn the business. We have to make decisions. Quickly. Some decisions require hard data - others don't. Some learnings are best garnered through A/B tests - others through user interviews or broader market insights. In this talk, I'll share how product builders can find the confidence to make good, fast decisions in the absence of a quantitative comfort blanket: by training the two most important decision-making muscles: judgment and speed.
Megan is currently the VP of product at Hotjar, where she leads its design, data, and product teams. She has lived and led product teams in San Francisco, Brazil, Spain, and in fully distributed environments on a mix of B2C and B2B products at Skyscanner, Microsoft, N26, and a few early-stage startups.
Founder at Product Pathways
Founder at Product Pathways
They say 'it takes a village to raise a child'. The same can be said for building great products. Product is a team sport. In this talk, Anthony will take us through the importance of getting the whole team involved in product discovery and tips on how you can encourage others, from engineers to stakeholders to participate in discovery activities such as customer interviews.
Anthony is a Product Coach and Director of the Association of Product Professionals, a global association for Product People.As a coach, Anthony helps organizations be successful in product. His experience spans several industries, from Healthcare to even AI and Machine Learning. He has shipped products at every stage of the product life-cycle (even sunset them!) and has worked across startups, all the way to large enterprises.An international keynote speaker and writer. Anthony is also a coffee lover, beer lover and a father to two cats and a little human.
Head of Product Management at Digital Product School
Head of Product Management at Digital Product School
Steffen has mentored more than 100 teams in just five years and will share the missing piece that links together User Research, Product Discovery and Execution.
Steffen is the Head of Product Management at Digital Product School in Munich. He helps teams at DPS to spot problems and create ideas that connect the dots discovered through user research and supports them turning those ideas into reality.
Head of UX at Amazon Web Services
Head of UX at Amazon Web Services
“Working Backwards” process is the heart of Amazon’s innovation. It takes cues from Amazon’s leadership principles and guides teams through product definition and development. As a fundamental part of Amazon’s culture, this process helped create products our customers love and use today. In this session, we will go through the various stages of “Working backwards”, the mechanisms we have in place and how they can be adopted by companies of all sizes.
Daria leads User Experience for Management tools products in Amazon Web Services. With more than 13 years of experience in the digital and interactive space; for projects ranged from Games, NGO related projects, advertisement, cloud computing, e-commerce, energy and automation. She lead cross-functional teams in countries such as Japan, Jordan, New Zealand, and Germany.She often leads and teaches Design Thinking and User-Centric product development.
Three days of actionable discovery insights from world-class experts from companies like Amazon, Hotjar and many more.
With two hours of program each day, PUSH Discovery is compatible with most time zones (and with your busy work schedule).
No pre-recorded content. Everything is live and many sessions have hands-on interactive elements, so that you can learn by doing.
Every product team has to face this question over and over: from the early-stage startup figuring out who their customer is to the enterprise team deciding what feature to build next.
PUSH Discovery is where some of the brightest minds of the product world come together to take their product discovery skills to the next level.
Together we will learn from world-class experts sharing their knowledge as well as case studies from iconic product teams.
Whether you are a product manager, designer, researcher or engineer, we look forward to welcoming you at PUSH Discovery!
We are proud of the consistently great feedback we get from our guests – both on the talks on stage and on the overall event experience.
Our last event received an average rating of 4.7 stars.
“Wonderful, inspiring talks!”
“Honestly one of the best conferences I have attended this year”
“The great integration of the Miro board made everything super interactive and connected!”
“You found a way to give a feeling of ‘there are a lot of people’ even though we attend remotely”
All tickets include access to recordings
By makers for makers