The Secrets Data Won't Tell You
Session Type
Focus Talk
Timing
Friday
25 Oct
at
16:00
Room
Main stage
About the Session
Sometimes the things that are the most meaningful, end up being the hardest to measure. In this way, even the most mission-driven companies have room to improve.
In this Headspace case study, Vicki will walk you through her design process, blending user insights and behavioral science. But more than that, she will shine a light on a trend in our industry, and leave you with an idea for how to create products that truly add value.

About the Speaker
Vicki Tan
Lead Product Designer at Headspace
Vicki is a Lead Product Designer at Headspace, creating experiences to guide new users towards a healthy meditation practice.
Previously, she was at Lyft, optimizing the passenger ride experience, and at Google, designing tools for reducing bias and predicting outcomes. Prior to Google, Vicki was at Stanford's School of Medicine coordinating research studies in Pediatric Oncology. She holds a degree in Behavioral Psychology from the University of California, San Diego.
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