Designing Research for Digital Products

Today, as a designer working on digital products, we have tons of research methods, frameworks and prototyping tools to choose from. Which ones should you use and when do they make sense? What should form the basis of our choices?

In this session, we’ll talk about how the design approach might change as your digital product evolves, learning quickly & cheaply without writing code, the importance of getting non-designers on your team to participate in the research process and how to get buy-in for making continuous learning a strategic priority.

Our recommendation:

Please head to your breakout session room 10 minutes ahead of the start time to keep everything on schedule and make sure you get a seat, as space is limited in each room except the main stage. Thank you!