How to translate fears of the unknown into a future that’s worth living in
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As a Design Director at Futurice, Melanie's work consists of building the design team, competences and offering in an increasingly AI driven world. Since more than 10 years she creates (digital) services for several world renown clients in industries such as mobility, FMCG, energy and retail focusing on human-centred design and strategy. As a design consultant, she believes the key to exceptionally great service innovation and user experiences lies in the combination of user, business & technology understanding. Melanie is passionate about a deep understanding of user’s needs in combination with a sense for trends, (emerging) technology and the market to design meaningful experiences and services.