talk date / time
October 11th / tba
Designing the ultimate wearable experience
Arne is going to share how the innovative interaction design and product-service experience makes Bragis flagship product The Dash so successful.
The Dash is a pair of smart bluetooth headphones that are designed to be as unobtrusive as possible. Movements like pace, steps, cadence and distance are tracked. Heart rate, oxygen saturation and energy spent are measured, all the while real time acoustic feedback is provided. It even works without an attached smartphone. Due to its open System, App developers can create incredible applications to use with the Dash.
The device features a touch sensitive surface that lets you control either what your smartphone or what the embedded music player does. You can control The Dash with sliding motions and taps.
The Bragi Dash is the most successful German Kickstarter crowdfunding project, raising over $3.3 million on a goal of just $260,000.
get in touch
Arne Loermann is Head of Design at BRAGI since May 2013.
There he is responsible for Industrial and Ergonomic Design and the coordination of UX/UI, communication, web and media design.
Previously at Designit he created several award winning products for brands like JBL, AKG, Harman-Kardon, Vileda and Feig Electronics.